The briefing.
The year was 2016 and the UEFA Euro's group stage was over. Portugal was in the championship and everyone was hopeful. To share our passion for football, we decided to make a video that could relate our country's history and achievements with our chances of winning this championship. And – you've guessed it – we were right.
The continuous camera movement challenge was possible with a well-thought position sequence.
The solution.
Using Portugal's history as the inspiration for the visuals and script, we created a narrative that went from our first world renown achievements down to our most talented football players. We went for a nostalgic, vintage-like look and feel, with a strong voice over and music to go with. In the end, Portugal won Euro 2016. Now, if it was because of their football skills our because of our storytelling skills – i'll leave it up to you.